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Jeffrey

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Country Road

Style26 August 2017

Country Road is a brand that embodies the carefree Australian lifestyle that is so often buried under the noise of modern day busyness.

Jeffrey Chung 2017-07 Country Road Selvedge Denim Campaign
Jeffrey Chung 2017-07 Country Road Selvedge Denim Campaign

I have always admired the philosophy of Country Road. Beyond the practical and rustic aesthetic of the clothing itself, the brand embodies the carefree Australian lifestyle that is so often buried under the noise of modern day busyness. By remaining authentic to their creative DNA, the brand has retained its signature design in creating simple, tailored pieces, even in the upsurge of minimal clothing designs in recent years. As such, I was exhilarated that they decided to develop a premium selvedge denim line: the most timeless piece.

Jeffrey Chung 2017-07 Country Road Selvedge Denim Campaign